USING VIRTUAL REALITY FOR GOOD
Phoenix 4.0 is the world's first large-scale Virtual Reality (VR) for Good community project. Our campaign will seek to validate the hypothesis that hyper-local VR community experiences support seniors and patients in feeling loved, connected, and empowered.
MISSION
Phoenix 4.0 will help pioneer how new technologies overcome senior loneliness and isolation. Let's work together to make this a reality.
AMERICA'S NEW LEADERS
Phoenix 4.0 will inspire and empower the next generation of senior living and healthcare leaders with online courses, VIP meetings, real-world projects, and podcasts.
FAMILIES
Our online courses will instruct family members and friends to create VR Experiences to support seniors and patients.
1. HYPER-LOCAL IMMERSIVE EXPERIENCES
Our campaign will record hundreds of San Diego beaches, gardens, hiking trails, museums, and fun adventures. We will also provide online courses to teach new leaders how to create their own immersive VR experiences.
2. VR SENIOR LIVING STATIONS
Phoenix 4.0 will provide these experiences to senior living organizations throughout Phoenix (and beyond) for FREE. We'll work with local leaders to create VR Stations to deliver our VR Trips safely.
3. RESEARCH
The campaign will partner with national and regional researchers on various topics. Our mission is to continue validating the use of our new tools to support seniors.
Let's work together to show the world how to use new technology for good.
Learn More About Peak 65
Physical Challenges with Isolation
USA's Senior Loneliness Crisis
America has reached Peak 65. This demographic peak means that a record number of US citizens will turn 65 in 2024.
USA's Senior Loneliness Crisis
Physical Challenges with Isolation
USA's Senior Loneliness Crisis
Experts agree that America has a senior loneliness crisis. These numbers are expected to increase as nearly 25% of seniors live alone.
Failing to Lead with Innovation
Physical Challenges with Isolation
Physical Challenges with Isolation
The senior living industry continues its leadership crisis, and organizations continue to adapt poorly to the challenges of Peak 65.
Physical Challenges with Isolation
Physical Challenges with Isolation
Physical Challenges with Isolation
Senior isolation increases their likelihood of stroke, heart conditions, and early death. Let's use VR to help overcome the problem.
Mental Health Challenges
Inability to Attract Top Talent
Mental Health Challenges
Senior isolation and loneliness contribute to increased anxiety, depression, and other mental health conditions.
Rising Dementia Cases
Inability to Attract Top Talent
Mental Health Challenges
Senior isolation and loneliness may lead to early stages of memory challenges and early first-stage dementia.
Inability to Attract Top Talent
Inability to Attract Top Talent
Inability to Attract Top Talent
Senior living organizations continue to face the challenge of attracting qualified candidates. It's time to embrace innovation.
Burned Out Employees
Inability to Attract Top Talent
Inability to Attract Top Talent
Senior living employees face burnout as senior demand increases and the number of available workers decreases. Check out our blog post.
Support for Senior Loneliness
New Tool for Memory Stimulation
Support for Senior Loneliness
Main Street 4.0 Restaurant Campaigns empower Main Street restaurants to scale their operation to meet rising demand and changing customer expectations.
Improved Cognitive Learning
New Tool for Memory Stimulation
Support for Senior Loneliness
Main Street 4.0 Retail Campaigns provides a roadmap for retailers to improve the shopping experiences with fewer employees.
New Tool for Memory Stimulation
New Tool for Memory Stimulation
New Tool for Memory Stimulation
Main Street 4.0 Hotel Campaigns empowers hospitality leaders to adapt to changing expectations and create new revenue streams quickly.
Alleviating Chronic Pain
New Tool for Memory Stimulation
New Tool for Memory Stimulation
Main Street 4.0 Travel Campaigns will unleash arriving tourists' connection with their chosen location, the local community, and activities.
Create VR Experiences
Main Street 4.0 Podcasts
Deliver VR Experiences
San Diego 4.0 will create hundreds of hyper-local, immersive 360-degree videos of parks, trails, beaches, and places of worship.
Deliver VR Experiences
Main Street 4.0 Podcasts
Deliver VR Experiences
San Diego 4.0 will donate these immersive 360-degree videos to senior living, hospital, and hospice organizations.
Research VR Experiences
Main Street 4.0 Podcasts
Main Street 4.0 Podcasts
Our research projects will research the hypothesis that immersive 360-degree videos support isolated seniors and hospital patients.
Main Street 4.0 Podcasts
Main Street 4.0 Podcasts
Main Street 4.0 Podcasts
The Main Street Innovators Podcast features weekly leaders providing leadership for their industry and local community.